Bulgarian Football Project
December 2023
Presentation Content
1. Management team - Introduction
2. Organisational chart
3. Prospective clubs
4. Financing
5. Future planning
Management Team
Boris Ivanov - Chairman / President and/or Official Club Agent
Ivo Simov - Managing Director
Biser Mehandzhiyski - Chief Operating Officer and General Counsel
Aleksandar Slavchev - Club Secretary / Head of People & Culture / Head of IT
Marin Slavchev - Technical Director
Boris Ivanov - Official Club Agent
???
Supervisory Board member
Ivo Simov - CEO
15+ years of experience in the management and coordination of teams focused in project acquisition
and implementation at different international companies
Specialised in developing teams and companies in the consultancy and IT industry across Europe
Supervision of disparate profiles from different countries and backgrounds, and in the organisation of
project-related activities
Very well experienced in overall project management
Key strengths:
Managing commercial teams and general management at an international level
Business development and project management for international consulting services
Corporate development
Biser Mehandzhiyski (Mr. B) - COO / General
Counsel
Experience in event planning and sports management
Several cases won in CAS
Master degree from ISDE Law & Business School (Madrid)
Private business owner
Aleksandar Slavchev - Club Secretary / Head
of People & Culture / Head of IT
Architecture, design, testing, release and support of software
Experience in finance, trading and business administration
Management of mini-football teams and charity tournaments
Definition and application of Team Culture / Values / Mission
Experience in hospitality: co-owner of family Hotel
Experience in Retail and Restaurant business in US
Marin Slavchev - Technical Director
Over 10 years of experience in professional football - Bulgarian National Team, Levski (Sofia),
Esbjerg (Denmark), Pirin (Blagoevgrad), Sports data companies
Links globally to clubs, sporting directors, coaches, scouts, agents, etc.
Sports Analysis and Coaching BSc (Hons) degree from Kingston university (London)
UEFA B Licence coach
CEO
1st TeamSupport StaffAccuanting
Revenue /
Sponsorship Academy & Women
COO & General
Counsel Technical Director
Club Secretary /
Head of IT
Board of Directors
Investment Fund in Australia + USA ?
Org Chart
Club Agent
Prospective clubs
Pirin (Blagoevgrad):
1st tier of Bulgarian football (likely to be relegated)
Stadium and training complex owned 100% by Municipality
Most productive footballing region - Berbatov, Despodov, etc. + women’s team available
Chernomorets (Burgas):
2nd tier of Bulgarian football
30-year lease for own training center
Privately owned stadium with options to rent/buy
Probably most potential for fanbase and advertising/sponsorships due to location
Minyor (Pernik):
3rd tier of Bulgarian football (most likely to be promoted)
Stadium and training pitches owned 100% by Municipality, but good investment needed
Very close to Sofia. Sofia airport is 1h from stadium
Lokomotiv (Sofia), Etar (VT), Hebar (Pz)
Current League Standing - Top Division
Current League Standing - Second Division
Third Division
Financing
Investment fund in Australia
Potential investors from the USA
Joint-stock company:
Shares distributed between investors/owners
Possible share sells in future
Bulgarian government to cover 50% of infrastructure investment by clubs
Other EU funding possible
Budgets:
Around €4m for first three seasons - 2024/25, 2025/26 and 2026/27
Possible future investment - training complex, stadium, other clubs abroad (Spain, Portugal, Slovenia, etc.)
Shares Distribution - Current Clubs
Club Financing
2024/25
Team in Level 2 with
revenue of around 45-50%
of budget required
2025/26
Team in Level 2 with
revenue of around 55-60%
of budget required
2026/27
Team in Level 1 with
improved revenue around
75% of budget required
2027/28
Team in Level 1 with
improved revenue and
self-funded
2028/29
Team competing for a Top
6 / European competitions
place, self-funded and
making profits
2029/30
Team competing for a Top
6 / European competitions
place, self-funded and
reaching bigger profits
José Córdoba:
Initial monthly salary - €1500
Current value - €3m
Abel Ogwuche:
Initial monthly salary - €1000
Current value - €500k-€1m
Jean Patric:
Initial monthly salary - €1000
Current value - €500k-€1m
Low Salary & Success
Cebrail Makreckis:
Initial monthly salary - €2000
Current value - €500k-€1m
Dorian Babunski:
Initial monthly salary - €1500
Current value - €500k
Mario Ilievski:
Initial monthly salary - €1000
Current value - €500k
Latest & Future Sales (Excl. Ludogorets & CSKA)
Past deals:
Emmanuel Toku - €1m
Abdoulaye Traoré - €1m
Matheus Machado - €600k
Noah Sonko Sundberg - €550k
Yevgeniy Serdyuk - €500k
Kevin Höög Jansson - €500k
Atanas Iliev - €400k
Matheus Silva - €350k
Paulinho - €300k
Oumar Sako - €300k
Pierre Zebli - €250k
Leandro Andrade - €250k
Martin Lukov - €200k
Future deals:
José Córdoba - At least €2m
Welton - At least €1.5m
Tochukwu Nnadi - At least €1.5m
Antoine Baroan - At least €1m
Tsunami (DL)
Konstantinos Balogiannis (DL)
Calal Hüseynov (DC)
Santiago Godoy (ST)
Matvei Igonen (GK)
Luis Córdova (DC)
Okezie Prince Ebenezer (DL)
Serigne Mbacké Faye (DC)
Gonçalo Cardoso (DC)
Short-term Plans - Year 2024
Jan-Feb
Meetings & Assessment
Finances + Club assessments
(facilities, potential, etc.):
- 17/02/24 - Pirin-Levski
- 24/02/24 - Chernomorets-Maritsa
- 24/02/24 - Minyor-Septemvri 2
Mar-Apr
Involvement
Club licensing for new season +
Start project + Drastic change of
working environment
May-Jun
Major Restructure
Human Performance team + 1st
Team Squad + Academy +
Equipment + Facilities
improvements
Jun-Jul
Football season start
Pre-season training camp + League
start
Aug-Nov
Competition Mode
Matches + Assessment of work
done + Next year planning: Winter
camp + Women team set-up + Club
links (PSV, Watford, Brаga, etc.)
Nov-Dec
Spring Planning
Mid-term planning start
Mid-term & Long-term Plans
2025/26
2nd season since involvement
Men’s team promoted to top
division + Women team
establishment + Club links (PSV,
Watford, Brаga, etc.) establishment
2026/27
3rd season since involvement
Men’s team established in top
division + Womens team league
title contenders + Futsal and
E-teams set-up
2027/28
4th season since involvement
Club recognition of professional
football and positive environment +
New training centre start
2028/29
5th season since involvement
Self-funded club recognised in
Eastern Europe
2029/30
6th season since involvement
Club making profits + New stadium
start + New training centre
completion
2030/21
7th season since involvement
New stadium.
Club value vastly increased
Next Steps - Investors site visit
Day 1 - Sofia
Tentative agenda TBD
Day 2 - Burgas
Tentative agenda TBD
Day 3 - Blagoevgard and Pernik
Tentative agenda TBD
Day 4 - TBD
Questions